
16.2K
Downloads
124
Episodes
Accelerating digital sales and digital transformation. Join me and my guests as we try and unravel what the digital world means for sales and marketing in the 21st Century. Thank you for taking the time to listen.
Accelerating digital sales and digital transformation. Join me and my guests as we try and unravel what the digital world means for sales and marketing in the 21st Century. Thank you for taking the time to listen.
Episodes
Wednesday Dec 21, 2022
2023 Anti Predictions for Sales
Wednesday Dec 21, 2022
Wednesday Dec 21, 2022
I reflect on where we are in the sales world in this episode.
I consider the 3 main channels to start a sales conversation:
The telephone
Social Selling
- all of which are dead and don't work. Or do. Depending on whom you follow.
I then take a look at Gartner's 7 new technologies that will completely change sales between 2024 and 2030 :
Multimodality
Generative AI
AR & VR
Emotion AI
Digital Twin of the Customer
Digital Humans
Machine Customers.
I consider each of these and how they may or may not fit in sales as we believe them to be.
I then reflect on a post I saw from Tom Goodwin, challenging business on "disruption" and how this is the same for Sales.
This leads me to talk to the podcasts I recorded with Jenna Pipchuk of Smart Technologies, born out of the article by Brent Adamson in Feb 2022 - Sales & Marketing is Obsolete.
I end with my thoughts on the most essential aspect of these predictions.
Your customers, past, present and future.
What do you think the future holds for Sales?
Links :
Podcast with Brent Adamson - Death of a Sales man https://alexanderlow.podbean.com/e/the-death-of-a-sales-man/
Podcast with Jenna Pipchuk - Are you becoming obsolete https://alexanderlow.podbean.com/e/are-you-becoming-obsolete/
Tom Goodwin LinkedIn Post https://www.linkedin.com/feed/update/urn:li:activity:7010598777816240130?updateEntityUrn=urn%3Ali%3Afs_feedUpdate%3A%28V2%2Curn%3Ali%3Aactivity%3A7010598777816240130%29

No comments yet. Be the first to say something!