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Accelerating digital sales and digital transformation. Join me and my guests as we try and unravel what the digital world means for sales and marketing in the 21st Century. Thank you for taking the time to listen.
Episodes
Monday Jan 08, 2018
Monday Jan 08, 2018
I share my thoughts on what I believe organisations need to be thinking about when they are either considering social selling or are engaging in a social selling programme. I look at context of the modern buyer, the relevance of the challenger sale model, how sales & marketing have to work in unison and the power of intent data in 2018.
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