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Accelerating digital sales and digital transformation. Join me and my guests as we try and unravel what the digital world means for sales and marketing in the 21st Century. Thank you for taking the time to listen.
Episodes
Wednesday Jun 03, 2020
Wednesday Jun 03, 2020
In this episode, I discuss this and more with Tim Williams, the CEO of www.onalytica.com
Onalytica describes itself as “Connecting brands and influencer communities to create inspiring content.”
I discuss with Tim, what is social influence on Social Media? How can you really measure it? We discuss how leadership needs to look at social engagement metrics in a different way to a spreadsheet of numbers.
We discuss how B2B businesses can leverage the voice of their employees and the potential marketing power this has through Social Advocacy.
How do you get people to engage?
Is your target audience listening?
Who should lead these programmes?
Is this something new or has it always been around?
Who are your anomaly influencers?
Please connect with Tim on LinkedIn to find out more https://www.linkedin.com/in/williamstim1979/
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